55DSL

Back in late 2008 Pablo Limon, Tomás Peña, Nano4814, Fede Reano, Pascal Moscheni and I teamed up to create a special artistic project for Diesel’s little sister 55DSL.

Our design was one involving mixed materials, various techniques, and a surreal concept.

We’re talking about two worlds one in black and white, where some special creatures live, and the world of 55DSL filled with colorful clothing.

These surreal creatures suddenly discover the world of 55DSL and begin a brave journey with the one mission of getting their hands on all the wonderfully colored clothes. Their journey begins with a hole appearing in the sky and ends up in the store window. Where the creatures arrive and put on all the garments they can.

We give you the beginning and the end of the story, for you to put together all the pieces in between in your own senseful (or senseless) way.